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Identity Design (1) (2)
The company identity is a visual representation of an organization's personality, priorities, and services. First impressions are formed based on shape, color, font and tag line selections.
A strong visual identity presents a clear image of the company, while communicating a true perception of the company personality and values. A traditional logotype conveys a more traditional set of values and viewpoint, while a contemporary design conveys a more 'modern' tone and impression.
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